SCRM website
SCRM website
SCRM website
SimpleCRM | Website Design
Design and creation of a website
About the project
SimpleCRM.xyz is a website with a clean, modern design that combines minimalism and functionality – the focus is on clarity, intuitive navigation, and clear calls to action. Every element is designed to highlight the value of the platform without visual clutter, with carefully balanced typography, content hierarchy, and a responsive layout tailored for mobile devices.
SimpleCRM.xyz is a website with a clean, modern design that combines minimalism and functionality – the focus is on clarity, intuitive navigation, and clear calls to action. Every element is designed to highlight the value of the platform without visual clutter, with carefully balanced typography, content hierarchy, and a responsive layout tailored for mobile devices.
SimpleCRM.xyz is a website with a clean, modern design that combines minimalism and functionality – the focus is on clarity, intuitive navigation, and clear calls to action. Every element is designed to highlight the value of the platform without visual clutter, with carefully balanced typography, content hierarchy, and a responsive layout tailored for mobile devices.
Industry
Industry
SaaS
SaaS
Service
Service
Web Design
Web Design
Project duration
April 2025
April 2025
Project goal
The goal of the project was to create a clear and professional web representation of the CRM platform that immediately communicates the value of the product, encourages registration, and facilitates the understanding of functionalities through a clean design and intuitive structure.
Color palette
The color palette for SimpleCRM is based on black and white as a foundation, while the accents are derived from the brand: #FCA619 and #14213D.
Warm orange (#FCA619) is used for CTA elements and highlighting key interactions, while dark blue (#14213D) provides contrast and stability in headers, text, and backgrounds. These shades are aligned with the logo and ensure visual continuity throughout the interface.
#FCA619
#14213D
#FFFFFF
Typography
The font Montserrat was chosen for this project, a modern sans-serif typography inspired by urban signage in Buenos Aires. Montserrat features clean lines and well-balanced proportions, making it suitable for digital products and presentations. Its readability and contemporary character contribute to clear communication and the professional appearance of the SimpleCRM website.
Montserrat
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890 ±!@#$%^&*()
Concept and planning
The starting point was understanding the functionality of the CRM platform and the way the user thinks during the first contact with the brand. A clear structure of the pages was defined, focusing on quick communication of benefits, overview of sections, and a logical flow through the content.
Design approach
The main goal of the design was to combine minimalism with a professional visual identity. Montserrat was chosen for its readability and contemporary character, while the color palette was derived from the logo - a combination of neutral black and white with accents of #FCA619 and #14213D - provides visual balance and clarity of interactions.
Navigation and user experience
Special attention has been paid to simple navigation and clear CTA elements. Each section is designed to guide the visitor through key information without cognitive overload, with an optimized layout of text and visuals.
Responsiveness and adaptability
The site is designed to maintain functionality and a consistent appearance across all devices. The layout, typography, and spacing are tailored for mobile users without losing visual identity.
Focus on conversion
Call-to-action elements and hero sections are designed to immediately grab attention and direct users to register, schedule a demo call, or explore the platform's features.
The design and complete website can be viewed at the link simplecrm.xyz
Project goal
The goal of the project was to create a clear and professional web representation of the CRM platform that immediately communicates the value of the product, encourages registration, and facilitates the understanding of functionalities through a clean design and intuitive structure.
Color palette
The color palette for SimpleCRM is based on black and white as a foundation, while the accents are derived from the brand: #FCA619 and #14213D.
Warm orange (#FCA619) is used for CTA elements and highlighting key interactions, while dark blue (#14213D) provides contrast and stability in headers, text, and backgrounds. These shades are aligned with the logo and ensure visual continuity throughout the interface.
#FCA619
#14213D
#FFFFFF
Typography
The font Montserrat was chosen for this project, a modern sans-serif typography inspired by urban signage in Buenos Aires. Montserrat features clean lines and well-balanced proportions, making it suitable for digital products and presentations. Its readability and contemporary character contribute to clear communication and the professional appearance of the SimpleCRM website.
Montserrat
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890 ±!@#$%^&*()
Concept and planning
The starting point was understanding the functionality of the CRM platform and the way the user thinks during the first contact with the brand. A clear structure of the pages was defined, focusing on quick communication of benefits, overview of sections, and a logical flow through the content.
Design approach
The main goal of the design was to combine minimalism with a professional visual identity. Montserrat was chosen for its readability and contemporary character, while the color palette was derived from the logo - a combination of neutral black and white with accents of #FCA619 and #14213D - provides visual balance and clarity of interactions.
Navigation and user experience
Special attention has been paid to simple navigation and clear CTA elements. Each section is designed to guide the visitor through key information without cognitive overload, with an optimized layout of text and visuals.
Responsiveness and adaptability
The site is designed to maintain functionality and a consistent appearance across all devices. The layout, typography, and spacing are tailored for mobile users without losing visual identity.
Focus on conversion
Call-to-action elements and hero sections are designed to immediately grab attention and direct users to register, schedule a demo call, or explore the platform's features.
The design and complete website can be viewed at the link simplecrm.xyz
Project goal
The goal of the project was to create a clear and professional web representation of the CRM platform that immediately communicates the value of the product, encourages registration, and facilitates the understanding of functionalities through a clean design and intuitive structure.
Color palette
The color palette for SimpleCRM is based on black and white as a foundation, while the accents are derived from the brand: #FCA619 and #14213D.
Warm orange (#FCA619) is used for CTA elements and highlighting key interactions, while dark blue (#14213D) provides contrast and stability in headers, text, and backgrounds. These shades are aligned with the logo and ensure visual continuity throughout the interface.
#FCA619
#14213D
#FFFFFF
Typography
The font Montserrat was chosen for this project, a modern sans-serif typography inspired by urban signage in Buenos Aires. Montserrat features clean lines and well-balanced proportions, making it suitable for digital products and presentations. Its readability and contemporary character contribute to clear communication and the professional appearance of the SimpleCRM website.
Montserrat
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890 ±!@#$%^&*()
Concept and planning
The starting point was understanding the functionality of the CRM platform and the way the user thinks during the first contact with the brand. A clear structure of the pages was defined, focusing on quick communication of benefits, overview of sections, and a logical flow through the content.
Design approach
The main goal of the design was to combine minimalism with a professional visual identity. Montserrat was chosen for its readability and contemporary character, while the color palette was derived from the logo - a combination of neutral black and white with accents of #FCA619 and #14213D - provides visual balance and clarity of interactions.
Navigation and user experience
Special attention has been paid to simple navigation and clear CTA elements. Each section is designed to guide the visitor through key information without cognitive overload, with an optimized layout of text and visuals.
Responsiveness and adaptability
The site is designed to maintain functionality and a consistent appearance across all devices. The layout, typography, and spacing are tailored for mobile users without losing visual identity.
Focus on conversion
Call-to-action elements and hero sections are designed to immediately grab attention and direct users to register, schedule a demo call, or explore the platform's features.
The design and complete website can be viewed at the link simplecrm.xyz